I still remember my first taste of artificial intelligence (AI).It was “SmarterChild,” a chatbot available […]
Getting Your Scope of Work Right — the Complete Guide [+ Templates & Examples]
As a freelance writer, I’m always receiving and reviewing scope of work documents. These digital […]
Need to Write a Job Offer Letter? I’ve Got You Covered [+ Free Template & Examples]
You’ve just wrapped up all those interviews, and now you’ve found the perfect candidate. Next […]
What Is a Risk Assessment? My Complete Guide [+ Free Template]
No matter what you do for a living, you deal with all kinds of risks […]
How Brands Can Act Responsibly During a Crisis
It’s been 53 days since Hurricane Helene devastated my hometown of Asheville, but I’m going […]
AI Insights: Uncovering Customer Value
Do you know what people really think about your business? Wondering how AI can help […]
Conducting B2B Market Research the Right Way — Here‘s Everything I’ve Learned
Few things bring me joy like diving into a Wikipedia rabbit hole for a few […]
Diversity and Inclusion in Tech: How to Build an Inclusive Tech Culture
Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that […]
The Pros and Cons of Instagram Marketing, According to an Expert [+ Research]
I was in high school when I uploaded my first Instagram post, and now that […]
Setting Your Influencer Budget — Here’s Everything I Learned About Working With Influencers
As a content marketer, I‘ve always been ready to team up to boost a brand’s […]